FREE LIVE WORKSHOP - APRIL 29 @10:00AM AEST
The Churn Fix Starts Here!
Build Your Member Research Plan in One Session
A hands-on workshop for membership hosts and course creators who are done guessing and ready to find out what their members actually need.
In this free 60-minute workshop, you'll build an actual research plan that you can start implementing immediately.
YOU WILL LEARN
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Why members really leave (and why exit surveys aren't telling you the full story)
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The 3-step method that replaces guesswork with evidence — no big budget, no jargon, no corporate playbook
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How to start collecting the right kind of feedback (not "what did you think?" but the kind that actually tells you where people drop off)
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How to turn what you find into a clear action plan for your membership
It's time to stop the guesswork.
Be truly confident in your business decisions.
Master The Power of Customer Research
01. Increased Customer Retention
Understand what keeps your customers coming back for more
02. Stop guessing your next decision
Based all your business decisions on your research. Your customers can tell you exactly what they are willing to invest in.
04. Increased Conversions
Create marketing campaigns that resonate with your target audience and drive real results
03. Word-of-Mouth Marketing
Delight your customers and turn them into raving fans who spread the word about your business
05. Improved Customer Satisfaction
Deliver products and services that meet your customers' needs and exceed their expectations
06. Competitive Advantage
Stay ahead of the competition by understanding your customers' needs and wants better than anyone else
Why join us?
You're working hard on your membership. Adding content, showing up, trying to keep people engaged.
But members are still leaving. And the worst part?
You don't really know why.
You tweak the price. You add a new module. You post more. And the churn keeps happening — quietly, in the background, costing you more than just revenue. Every member who leaves costs you 5–25x more to replace than it would have cost to keep them.
The problem isn't your offer. It's that you're making decisions without the one thing that would actually tell you what to fix.
Build Your Member Research Plan in One Session
This workshop is for you if
You run a membership or course, and you're:
- Losing members and not sure why
- Making decisions based on gut feel, not evidence
- Struggling to keep people engaged past the first month
- Tired of adding more content and hoping it fixes the problem
Hi, I'm Sandra
Founder of yUXer and a customer experience researcher with 15+ years in software development and UX.
I've taken the same methods used by companies like Airbnb and Google and stripped them right back for small membership businesses and solo course creators.
No jargon. No big teams. No budget required.
I help membership owners understand why their members stay, engage, and pay and fix what's quietly breaking retention.
Fun fact: I've been building businesses in unfamiliar environments since 2007 — Czech Republic, Switzerland, and now Australia.
I know what it's like to figure things out without a playbook.